esther goolsbyThe heart and soul of Oakland is at stake, and the Coliseum City development will dramatically change our city. Hundreds of acres of public land in East Oakland are being developed with millions of dollars of public funds. You may have heard about new stadiums, but the development will also contain tech offices, luxury condos, hotels, and retail space.

Will it be a corporate development that pushes long-term residents and workers out? Or will we create an authentic Oakland neighborhood that preserves our cultural fabric and our diversity, and allows the existing community to stay?

We want to ensure that Oakland remains a place where everyone can afford to live, work, play, and worship. For that to happen, we need community-driven development plan for Coliseum City that includes good jobs, affordable housing, clean air, and accessible transit.

The corporate out-of town developer, New City LLC, is mandated to work with the community on a plan that includes these benefits. However, New City refuses to engage in real discussions with us, and the plan is being developed behind closed doors with the City of Oakland and Alameda County.

Every year, The Faith Alliance for a Moral Economy (FAME), EBASE’s faith-rooted organizing program, goes out to congregations to spread the word about important issues like Coliseum City.

Volunteer and/or get your congregation involved so that together, we can preserve Oakland’s racial, economic, and cultural diversity!

Let’s come together hold our elected leaders accountable to our community’s needs, and urge them to include us in negotiations!

Contact FAME Principal Clergy Organizer, Servant BK Woodson, Sr. at 510-682-1135 or servantwoodson@workingeastbay.org for info.


Picture is Esther Goolsby, a Communities for a Better Environment leader and Oakland United member.

EBASE and FAME are part of the Oakland United Coalition of residents, workers, faith leaders, and youth. We represent tens of thousands of individuals who believe that if done right, the Coliseum City project has the potential to transform East Oakland by creating good jobs for local resident, affordable housing, cleaner air, and accessible transit. Oakland United also includes ACCE, Building Trades Council (Alameda County), Causa Justa::Just Cause, Communities for a Better Environment, East Bay Housing Organizations, Public Advocates, Oakland Community Organizations, SEIU-USWW, Urban Peace Movement, and UNITE HERE Local 2850.

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